The Brand Magic® Workbook is available to purchase on it’s own, (although it is best indulged with a dollop of the Brand Magic® Masterclass).
Within the matt black hard cover lies pages of:
16 worksheets
the Brand Personalities profiles
inspiring quotes
note pages for those ah-ha moments
Resources
Masterclass Workbook
You can purchase the Brand Magic® Workbook on its own.
16 worksheets
the Brand Personalities profile
inspiring quotes note pages for those ah-ha moments
Brand Magic Book
In Brand Magic – how to build a brand with personality, Brand Strategist and author, Debbie O’Connor not only looks at the 12 personality archetypes that we all subconsciously already know and understand, but she hones in even deeper into the additional 6 family members in each group.
Psychology Based Branding
In this course, Branding Expert Debbie O'Connor looks at colours and the psychology attached to them, including the different meanings that these colours have in different cultures.
What is branding and how can it help build a business?
Discover your brand personality and learn how to infuse this into your entire business
Learn how to write your brand story and share it
How to define your primary target audience so that you are speaking to the correct people
Audit your brand to find out if your logo and collateral is working for you
What to look at, and ask your designer for when developing a logo
The psychology of colour
The meaning of shape
An initial sale of $100, $500, $1000 can become double, triple or ten times the initial sale – just in one year!
Testimonials
"If you have a business or are starting one I would highly recommend doing this course. Interesting, relevant and highly informative – incredible value.”
Susie, African Avenue
"So much valuable information and aha moments. It will be much easier talking, working and sharing my brand vision with people I work with. This challenge is well worth attending, and I highly recommend it!"
"I love learning and it was a great reminder about what makes a brand stick! It’s made me realise that I’ve let the Love Beans brand slip out of focus and I need to re-think what I’m doing with it."
About Me
I’m DebbieO, a brand strategist by profession and graphic designer by trade. I’ve helped countless businesses make their mark and increase their revenue by developing distinctive brands brimming with personality.
Branding is about connection and reputation. Allow us to empower you to understand your brand intimately and have complete clarity about who your brand is, how you want to make your clients feel and what you need to do to bring it all together. Branding is our key focus. It’s not just about designing you a logo, website or business card - it's about helping you build a strong and trusted reputation where you truly connect and resonate with your customer.
Branding is a combination of defining what you stand for, sharing your values and your purpose through story telling, brand experience and yes, eye-catching graphic design, so that you can create a long lasting memory for your customer.